If there was a single thing to be said about Nicholas Assef, it is that he has always been extremely successful when it comes to meeting the mission he set for his investment advisory firm when he founded it. That firm, Lincoln Crowne and Company, has a simple but very important mission; to give the best investment advice and to conduct negotiations in a way that is successful from the client’s perspective.

As Lincoln Crowne and Company’s Executive Director and Senior Analyst, Nicholas Assef uses all the skills he has developed throughout his long career. He has mastered a large number of financial areas and he has completed many complex transactions of all types, including mergers and acquisitions, joint ventures and much more to make his clients very happy. Nick Assef established Lincoln Crowne and Company with the intention of setting up a firm seen as an acknowledged leader, primarily in the Australian and South East Asian markets, but everywhere else, as well.

Nicholas Assef feels strongly about helping the world around him. This is why he gives 100% of the profits generated from the sales of his photography business on his site to charity. He himself went through a dramatic health situation that required him the help of others and he realised how much sharing and giving back gave him positive energy and through the sharing of his images, he is able to help improve the lives of others. He has supported a multitude of organizations over the years from Alopecia Foundation, Sydney Children’s Hospital, Variety Children’s Charity and others. This gives Nicholas Assef great joy to be able to help others in need through his work.

Nick Assef has made sure his firm consists of experienced and knowledgeable professionals who believe in providing “business solutions with an absolute focus on maximising shareholder value.” That concept is so important to Nick Assef, it’s a featured focus cited on the firm website. Nick Assef has conducted negotiations in many areas, including mergers and acquisitions, joint ventures, valuation, growth strategies, shareholder rights, and strategic due diligence.

Many have described Nick Assef’s negotiation style as “tenacious” and Nick accepts that as a compliment. Nick Assef believes strongly that innovation and independence are great assets fr an investment advisor, which is why he works hard to make sure clients trust him. Years ago, Nick Assef founded Lincoln Crowne and Company Pty. Limited, with a goal to become a major player in the investment advisory business. Over the years, Lincoln Crowne and Company, who claim they offer, “Business solutions with an absolute focus on maximising shareholder value,” has put together an extensive and impressive record.